In this article I’m going to share with you why I have a passion for blogging and why you should include a self-hosted wordpress blog into your marketing strategies.
I’ve been blogging for well over a year now and has been my main marketing method. If there’s one thing you take away from this post it’s this, if you don’t have a self-hosted wordpress blog, get one setup as soon as possible and get started blogging and creating content. You don’t have to be perfect, start creating content and you’ll get better as time goes by, it will be well worth the time you put in.
So let’s get started. Just so you know blogging will fit into your business no matter what marketing strategy you are already implementing. With a blog you can teach people what you are doing in other areas of your business and is a perfect example of what we do as attraction marketers. I firmly believe that if you are going to blog you should have a self-hosted wordpress blog versus blogging on a free blogging site like wordpress.com or blogger.com.
There are obviously lots of reasons why you should have a self-hosted wordpress blog, and today I’m going to share just 3 reasons with you.
Reason #1 – A self-hosted wordpress blog can’t get shut down, you can blog on sites like wordpress.com and blogger.com. You can write a facebook note, post content on betternetworker.com and many other sites that let you post your own content for free. The only problem with that is you have no control over your content, at any time and for any reason they can shut you down, and let me tell you, it’s happened to me a couple of times.
A better way to use these sites (wordpress.com and blogger.com) would be to build backlinks to your blog. Here is a post I wrote about 3 backlink building tools you can use if your into builing backlinks. On to reason #2
Reason #2 – A self-hosted wordpress blog is the best way to build your own brand, which should be your main goal as an online network marketer. If you do this right you’ll have people all over the world seeking YOU out wanting to work with you. Your blog is like your central hub where people can find your content, training, and your story all in one place. Once you feel confident in what you’re doing and you’ve mastered a marketing strategy and gotten results, you could even offer coaching and charge by the hour, the possibilities are endless!
Reason #3 – A self-hosted wordpress blog allows for more customization, you can customize everything from the look of your header, to what pages you want on your blog that cover the different aspects of your business. The one thing I really like about a self-hosted wordpress blog is all the different functionality you can add to it by installing different wordpress plugins. Since we are network marketers that want to generate leads for our business, a good idea would be to get a popup webform that shows up every time a new visitor visits your blog. A great way to capture leads by far! Here is one I highly recommend right here.
As you can see it’s a no brainer and makes perfect sense to have your own self-hosted wordpress blog. Let me know in the comments section below the advantages of having a self-hosted wordpress blog versus a free blogging site.
To Your Success,