Having an information marketing business can be one of the most lucrative ways to make money online. Most people use the internet to consume information and are willing to fork over their hard earned dollars to get information they want and need. So it makes complete sense to have a information business to serve that need,wouldn’t you agree? In the next few paragraphs I’ll talk about the many benefits of having an information marketing business.
Benefit #1 – It’s 100% scalable. Meaning I can create an information product ONCE but sell it over and over again! Think about it for a second,if I sell 1 of my info products 120 times did I have to work 120 times harder? Absolutely not! You get the point.
Benefit #2 – Creating information products is quick and easy. People think creating information products is hard but it really isn’t. Once you know the process, and you’ve done it once, you’ll wonder why you made such a big deal about it in the first place. No doubt about it there’s work involved,but once you create your first product you can sell it for years and years to come!
Benefit #3 – The #1 benefit of selling your own information products is you get to keep 100% of the profits. No doubt about it,the easiest way to make money online is with affiliate marketing especially if you’re just starting out. But with affiliate marketing you only get a 30-50% cut of the sale. You do the math on that one!
Benefit #4 – Positioning. The best way to position yourself as the ‘go-to’ guy for internet marketing related stuff is to have your own information product with your name and brand on it. With your own information product the person gets to know who you are,your story,and they get to hear your own voice. Not only that it’s the best way to position yourself as a leader in your niche.
Well there you go…4 great benefits to having an information marketing business.
Have any tips of your own? Let me know in the comments section below!